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22 September
2006
Day Dettori Lost Bookies
£50m
We mark the tenth
anniversary of 'Dettori Day', the day the Italian jockey
broke the hearts of Britain's bookies with his 'magnificent
seven' winners, winning his legion of fans in excess of
£60 million pounds.
The biggest winner of all
was William
Hill customer,
Lancashire builder Darren Yates, from Morecambe, whose
£62 wager, consisting of a 50p Super Heinz and £1
each/way accumulator won him a cool £550,823 from
William Hill, making him the biggest single winner on the
day. And this despite the fact that when he left home that
morning it was with the words of his wife Annaley ringing in
his ears - "You've wasted quite enough money on that Frankie
Dettori, don't keep betting on him."
Darren, now 40, was the
phenomenal success story to come out of the day, his
fledgling building firm was struggling to make ends meet and
all of a sudden he was halfway to being a millionaire.
Whilst Yates admits that the instant success almost went to
his head, buying racehorses and losing over £40,000 in
one day at York, thankfully this tale has had a happy
ending. Supported by family and friends, he invested the
remainder of his winnings in to the building business and a
decade on, it is now firmly established as one the biggest
house-builders in the North-West, with annual turnover in
excess of £10 million per annum.
"It was the single most
memorable and - most costly day for bookies -race meeting in
racing history. Tens of thousands of Dettori fans picked up
winnings of three, four, five and even six figures. Every
betting shop in the country was financially devastated" said
William Hill's spokesman Graham Sharpe, whose book about
that unique day, 'The Magnificent Seven', has just been
published in paperback by Aurum Press at
£7.99.
In retrospect, it provided
a wonderful shop window for the bookmaking industry which
proved that it could suffer a loss of over £50 million
and still come out smiling - albeit through gritted teeth -
and paying everyone in full. It was certainly Darren's
greatest day - and Annaley has been a Dettori fan ever
since.
Click
Here To Visit William Hill Casino
Also see:
Frankie
Dettori's "Magnificent
Seven"
We look back at the extraordinary day when the popular
jockey went through the card - and sent the bookies running
for cover.
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